MERCATOR

CLIENT
CMC GROUP

PRODUCT
MERCATOR HORECA SUPPLIERS

PROJECT
BRANDING

Brand Identity   •   Logo Design    •     Packaging   •   Production

Mercator company is a high-end supplier in the Hotel, Restaurant and Cafe industry, based in Republic of Congo. They needed to present a logo that has the values of trust in an upscale market of luxurious services.

Corporate identity was split into two sections.

The corporate area, with a more sophisticated yet corporate color such is the blue. This is made for the direct connection with the clients, to cultivate the trust in a big and reliable partner.

The sales area, for the wholesale process, with a warm green, a friendly and calm color to communicate with the low level partners.

CORPORATE AREA

SALES AREA

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